Customer.io

Customer.io

Email connected to your web or mobile

4.6/5 (20 review)

Customer.io - Overzicht

Wat is Customer.io?

Most experiences you have with companies in the world are horrible. When's the last time you felt passionate about your power company, or your mobile phone provider? That's not the world that we (and hopefully you) want to live in. Let us help you grow happy customers. With Customer.io you'll see that happy customers come from genuine, relevant interactions with you. Happy customers care about your company. Happy customers are happy to pay you. And happy customers tell their friends.

Customer.io - Overzicht

Prijzen

Vanaf
N/A

Prijsopties

Gratis proef
Prijs-kwaliteitverhouding

People - Emails per month - Monthly cost
200 - 400 - $0
5,000 - 10,000 - $50
10,000 - 20,000 - $90
15,000 - 30,000 - $120
25,000 - 50,000 - $150
50,000 - 100,000 - $250
75,000 - 150,000 - $338
100,000 - 200,000 - $450
200,000 - 400,000 - $700
300,000 - 600,000 - $900
400,000 - 800,000 - $1040
500,000 - 1,000,000 - $1250


Customer.io - Functies

Bedrijfsgrootte
K M G
Markten
Verenigde Staten van Amerika
Ondersteunde talen
Engels

Screenshots

Schermopname van Customer.io:
Schermopname van Customer.io: Schermopname van Customer.io: Schermopname van Customer.io:

Customer.io reviews

Customer.io reviews

Totaalscore
4.6
/
5 20 reviews
Uitstekend
13

Zeer goed
6

Gemiddeld
1

Slecht
0

Erg slecht
0

Prijs-kwaliteitverhouding
4.2
Functies
4.2
Gebruiksgemak
4
Klantenondersteuning
4.5
95% heeft deze app aanbevolen
Michael K.

Great Customer Email Tool - Content Creation Needs Improvement

We have been using Customer.io for nearly three months, and it has revolutionized the way our SaaS business communicates with its customers. From multi-part onboarding of new customers to re-stimulation of lapsed users to announcements of new features, Customer.io has been a dream come true for our subscription business.

Building a sequence ("workflow") of emails, triggered by a particular event (like SIGN-UP or UPGRADE or CANCELLATION) is a snap. And applying it to individual customer segments is easy, though you'd better brush up on your logic (AND/OR/NOT etc.) before you construct a more exotic segment.

So, too, is the ease of constructing one-time mailings ("newsletters") to an entire group of customers meeting a certain set of criteria. Once the segments are defined, sending newsletters is quite straightforward.

In this regard, Customer.io runs circles around MailChimp, which we used to use for this purpose.

Integration with a software product like ours is quite straightforward, and Customer.io offers a nice API for updating customer profiles and posting events for those customers.

Customer.io currently falls short in the content creation department. Its text editor doesn't measure up to the rest of the application, and requires quite a bit of hand-manipulation of HTML to get newsletters and emails looking just the way you'd like them. Getting email text to wrap around a right-justified image, for example, requires knowledge of and hand-coding in HTML. And even then, the HTML produced by the text editor is not clean.

Missing, too, are functions like being able to duplicate a workflow in order to launch a slightly different communication flow to a different customer segment. Onboarding customers to two different product tiers, for example, requires that the entire workflow be created from scratch for each segment, rather than allowing the user to duplicate the workflow and make changes to suit the second segment.

Those shortcomings aside, Customer.io is a tool that shows a great deal of promise for any company that wants to communicate on a regular basis with its customers, especially when those communications need to be sequenced over a customer lifecycle.

For a recurring-revenue business, where ongoing communication is key to retention and referral, a tool like Customer.io is essential to success.


Vertalen met Google
Geverifieerde reviewer

A very useful tool for non-developer, tech-savvy marketers

I've tried many marketing automation tools and this hits the spot in terms of what a tech-savvy non-developer can do. There's a fine line between an eye-candy platform that scores low on customization and a fully fledged tool that requires constant support from a developer. Customer.io walks that line gracefully, allowing me to control onboarding and loyalty processes and much more.


Vertalen met Google
Paola P.

A flexible and customizable tool that is easy to use and set up

This is an amazing tool that everyone looking to take their marketing efforts to the next level should get familiar with.


Vertalen met Google
James R.

Customer.IO makes life so much easier with email tracking, Saved my butt multiple times!


Vertalen met Google
Geverifieerde reviewer

Very versatile segmenting, triggers and campaign flows.


Vertalen met Google
Michael K.
Sector: Informatietechnologie en -diensten
Bedrijfsgrootte: 13-50 werknemers
Vertalen met Google

Great Customer Email Tool - Content Creation Needs Improvement

Beoordeeld op 22/3/2016
Bron van de reviewer: GetApp

We have been using Customer.io for nearly three months, and it has revolutionized the way our SaaS business communicates with its customers. From multi-part onboarding of new customers to re-stimulation of lapsed users to announcements of new features, Customer.io has been a dream come true for our subscription business.

Building a sequence ("workflow") of emails, triggered by a particular event (like SIGN-UP or UPGRADE or CANCELLATION) is a snap. And applying it to individual customer segments is easy, though you'd better brush up on your logic (AND/OR/NOT etc.) before you construct a more exotic segment.

So, too, is the ease of constructing one-time mailings ("newsletters") to an entire group of customers meeting a certain set of criteria. Once the segments are defined, sending newsletters is quite straightforward.

In this regard, Customer.io runs circles around MailChimp, which we used to use for this purpose.

Integration with a software product like ours is quite straightforward, and Customer.io offers a nice API for updating customer profiles and posting events for those customers.

Customer.io currently falls short in the content creation department. Its text editor doesn't measure up to the rest of the application, and requires quite a bit of hand-manipulation of HTML to get newsletters and emails looking just the way you'd like them. Getting email text to wrap around a right-justified image, for example, requires knowledge of and hand-coding in HTML. And even then, the HTML produced by the text editor is not clean.

Missing, too, are functions like being able to duplicate a workflow in order to launch a slightly different communication flow to a different customer segment. Onboarding customers to two different product tiers, for example, requires that the entire workflow be created from scratch for each segment, rather than allowing the user to duplicate the workflow and make changes to suit the second segment.

Those shortcomings aside, Customer.io is a tool that shows a great deal of promise for any company that wants to communicate on a regular basis with its customers, especially when those communications need to be sequenced over a customer lifecycle.

For a recurring-revenue business, where ongoing communication is key to retention and referral, a tool like Customer.io is essential to success.

Pluspunten

- Customer data base is very flexible, and easy to keep up to date via API
- Very powerful segmentation tool that can use customer profile fields, events, and even interaction with email to segment customers for subsequent communication
- Easy, intuitive construction and management of triggered, multi-part communications workflows
- Attractive visual reporting of emails sent, opened, clicked
- Reasonably priced, automatic scaling of pricing based on actual volume used (emails, customer profiles)
- Built-in A/B testing of email copy

Minpunten

- Text editor lacks power features; requires HTML in order to optimize emails
- Minimal pre-packaged layouts; layout design requires knowledge of CSS
- Lack of workflow cloning or replication creates unnecessary work

Scoreverdeling

Prijs-kwaliteitverhouding
Gebruiksgemak
Klantenondersteuning

Geverifieerde reviewer
Sector: Marketing en reclame
Bedrijfsgrootte: 51-200 werknemers
Vertalen met Google

A very useful tool for non-developer, tech-savvy marketers

Dagelijks 6-12 maanden lang gebruikt
Beoordeeld op 13/8/2019
Bron van de reviewer: Capterra

I've tried many marketing automation tools and this hits the spot in terms of what a tech-savvy non-developer can do. There's a fine line between an eye-candy platform that scores low on customization and a fully fledged tool that requires constant support from a developer. Customer.io walks that line gracefully, allowing me to control onboarding and loyalty processes and much more.

Pluspunten

I like that I have yet to hit its limitations. Usually if a feature isn't readily available, the platform is open enough for me to find a workaround that gets the job done.

Kudos for customer support, a real win! :)

Minpunten

It could use more or better filtering and search options, as the segments, campaigns and attributes can turn into chaos if multiple people use it for different purposes.

The learning curve was a bit steep. Except for the quite useful knowledge base and great customer support, I would have enjoyed some video tutorials/onboarding experience.

Scoreverdeling

Prijs-kwaliteitverhouding
Gebruiksgemak
Klantenondersteuning

Waarschijnlijkheid van aanbeveling: 10.0/10

Paola P.
Vertalen met Google

A flexible and customizable tool that is easy to use and set up

Dagelijks 6-12 maanden lang gebruikt
Beoordeeld op 1/5/2018
Bron van de reviewer: Capterra

This is an amazing tool that everyone looking to take their marketing efforts to the next level should get familiar with.

Pluspunten

The flexibility that Customer.io offers, I yet have not been able to see in any other tool. It is very easy to set up and its lightweight user interface is robust yet simple to understand. On top of it, customer support rocks! I was answered right away for every little question that came up, so I didn't feel alone while working to set everything to my requirements. As for the features, I love the customer profiles: They are based on the email behavior of the users, and can also be adapted to match in-app behavior, if that's what you require. On top of it all, I love the price! Great value for the money.

Minpunten

I did need to triangulate some functions through Zapier because the tool did not offer them, such as gmail integration and Facebook triggers. Not sure if this is a con though, as Zapier does open up a whole new landscape of possibilities, but I guess those functions were not initially included in the tool so that's why I'm talking about them in this section. Other than that, no cons.

Scoreverdeling

Prijs-kwaliteitverhouding
Gebruiksgemak
Klantenondersteuning

Waarschijnlijkheid van aanbeveling: 9.0/10

James R.
Vertalen met Google

Customer.IO makes life so much easier with email tracking, Saved my butt multiple times!

Dagelijks 1+ jaar lang gebruikt
Beoordeeld op 25/6/2018
Bron van de reviewer: Capterra

Pluspunten

Customer.IO has allowed me and my company to feel confident that the correct information is being sent to the people who need it the most, our customers. The ability to view all emails that have been sent and to ensure they were received by the customer is a huge benefit to us. being able to see if a email was suppressed or bounce give the ability to ensure you can deal with the issue in a timely manner and get the info into the right peoples hands. it has also assisted us in dealing with difficult customers that claim they never received a email, however the application allowed us to show the customer that no only did they receive it they opened it!

Minpunten

the only negative i could see is that the application only allows you to send 50 emails at a time and for a large customer base this makes it more time consuming.

Scoreverdeling

Prijs-kwaliteitverhouding
Gebruiksgemak
Klantenondersteuning

Geverifieerde reviewer
Sector: Internet
Bedrijfsgrootte: 51-200 werknemers
Vertalen met Google

Very versatile segmenting, triggers and campaign flows.

Dagelijks 1+ jaar lang gebruikt
Beoordeeld op 20/9/2017
Bron van de reviewer: GetApp

Pluspunten

I've been using CIO for an year and a half, and from the start I liked their clean UI and how visible everything is. Customer.io lets me be very creative when it comes to engaging people with emails. Their approach based on users behavior is fantastic and can create a lot of scenarios which would be hard to do with other tools. I can create really long flows that stretch for months, have each email in there be triggered or filter out users on the fly. Did I mention the awesome A/B tests? Very helpful support team as well.

Minpunten

I'd like an easier way to delete user profiles instead of mailing support to delete in bulk. Also, would love to have a way to download an automated report for all the campaigns instead of doing it manually.

Scoreverdeling

Prijs-kwaliteitverhouding
Gebruiksgemak
Klantenondersteuning

Waarschijnlijkheid van aanbeveling: 9.0/10

Gebruikersaanbeveling
8.6/10
Gebaseerd op 20 gebruikersscores
Vergelijk gebruikersaanbevelingen met alternatieven
Vergelijk met alternatieven

Prijzen van Customer.io

Prijzen van Customer.io

Vanaf
N/A
Gratis proef
Prijs-kwaliteitverhouding

People - Emails per month - Monthly cost
200 - 400 - $0
5,000 - 10,000 - $50
10,000 - 20,000 - $90
15,000 - 30,000 - $120
25,000 - 50,000 - $150
50,000 - 100,000 - $250
75,000 - 150,000 - $338
100,000 - 200,000 - $450
200,000 - 400,000 - $700
300,000 - 600,000 - $900
400,000 - 800,000 - $1040
500,000 - 1,000,000 - $1250

People - Emails per month - Monthly cost
200 - 400 - $0
5,000 - 10,000 - $50
10,000 - 20,000 - $90
15,000 - 30,000 - $120
25,000 - 50,000 - $150
50,000 - 100,000 - $250
75,000 - 150,000 - $338
100,000 - 200,000 - $450
200,000 - 400,000 - $700
300,000 - 600,000 - $900
400,000 - 800,000 - $1040
500,000 - 1,000,000 - $1250

Prijs-kwaliteitverhouding
4.2/5
Gebaseerd op 20 gebruikersscores
Vergelijk scores voor prijs-kwaliteitverhouding met alternatieven
Vergelijk met alternatieven

Customer.io - Functies

Customer.io - Functies

A/B-tests
API
Aanpasbare branding
Aanpasbare sjablonen
Activiteitendashboard
Automatische meldingen
Beheer van e-mailmarketing
Bewaking
Campagneanalyse
Campagnebehee
Campagnesegmentering
Contentbeheer
Drag & Drop-interface
Engagementanalyses
Gegevens importeren en exporteren
Integratie van derden
Integratie van sociale media
Marketing via meerdere kanalen
Rapportage en statistieken
Realtime analyse
Functies
4.2/5
Gebaseerd op 20 gebruikersscores
Vergelijk functiescores met alternatieven
Vergelijk met alternatieven

Categorieën

Video's en instructies

Video's en instructies

Aanvullende informatie voor Customer.io

Aanvullende informatie voor Customer.io

Voornaamste functies van Customer.io

  • 5-email drip campaign
  • Find out how people respond
  • Friendly editor
  • No lists to manage
  • Segment in real-time
  • Send a one-time message
  • Send a triggered email
  • Track success
  • View customer site activity

Pluspunten

1.Send more relevant newsletters

Stop sending newsletters that your customers hate. Customer.io lets you send newsletters to segments of customers using data from your site.

2. Automatically email people based on what they do (or don't do) in your app

Our advanced rules engine lets you easily send drip-campaigns and trigger emails

3. Get the full picture of your customer communications

You can look up a customer and see all the transactional email, newsletters, or triggered email they've received from you

Customer.io - Veelgestelde vragen

Customer.io - Veelgestelde vragen

Hieronder zie je enkele veelgestelde vragen over Customer.io.

V. Welke prijsmodellen heeft Customer.io te bieden?

Customer.io kent de volgende prijsmodellen:

Gratis proef: Beschikbaar

People - Emails per month - Monthly cost 200 - 400 - $0 5,000 - 10,000 - $50 10,000 - 20,000 - $90 15,000 - 30,000 - $120 25,000 - 50,000 - $150 50,000 - 100,000 - $250 75,000 - 150,000 - $338 100,000 - 200,000 - $450 200,000 - 400,000 - $700 300,000 - 600,000 - $900 400,000 - 800,000 - $1040 500,000 - 1,000,000 - $1250

V. Wat zijn de voornaamste functies van Customer.io?

Customer.io biedt de volgende functies:

  • 5-email drip campaign
  • Find out how people respond
  • Friendly editor
  • No lists to manage
  • Segment in real-time
  • Send a one-time message
  • Send a triggered email
  • Track success
  • View customer site activity

V. Wat zijn de typische gebruikers van Customer.io?

Customer.io heeft de volgende typische klanten:

Grote ondernemingen, Middelgroot bedrijf, Klein bedrijf

V. Welke talen worden door Customer.io ondersteund?

Customer.io ondersteunt de volgende talen:

Engels

V. Welke prijsmodellen heeft Customer.io te bieden?

We hebben geen informatie over prijsmodellen van Customer.io

V. Biedt Customer.io ondersteuning voor mobiele apparaten?

We hebben geen informatie over apparaten die door Customer.io worden ondersteund

V. Met welke andere apps kan Customer.io worden geïntegreerd?

Customer.io kan worden geïntegreerd met de volgende toepassingen:

Alooma, Astronomer, Convertful, LeadsBridge, LoginRadius, Northpass, OptinMonster, Privy, Promoter.io, Tray.io

V. Welke mate van ondersteuning heeft Customer.io te bieden?

Customer.io biedt de volgende ondersteuningsopties:

Veelgestelde vragen, Kennisbank, Online ondersteuning, Telefonische ondersteuning, Video-instructies