Keap

I recently used Keap to manage my small business, and the software was impressive. The platform's automation features enabled me to streamline various business processes, including marketing, customer management, and invoicing. The software's email marketing features are particularly noteworthy, allowing me to engage with my customers effectively.

Some of the features can be challenging to set up and use. The learning curve can be steep, particularly for small business owners who are not tech-savvy. Additionally, while the software offers many customization options, it can be time-consuming to configure them.

Infusionsoft is one of those stalwart applications that is almost synonymous with marketing automation online for serious businesses (often with a host of disclaimers... see "cons" section).

The greatest feature of Infusionsoft is the robust nature of its features, it integrates with almost everything a large enterprise would use (although these features come with a price).

If you are looking to grow an online business, and you can afford the on-going maintenance in terms of staff time and cost, Infusionsoft will offer you plenty with room to grow.

Sadly, Infusionsoft has been around for so long that I believe the back-end, administrative user experience suffers. A quick Google search of the application will return many negative and less than stellar reviews. One could surmise that any big brand is likely to have many detractors (and this is true), however, most are balanced out by equally glowing reviews. Infusionsoft sits on the fence. This is unfortunate, because I believe that Infusionsoft could be very useful to many growing online, eCommerce businesses and membership associations. However, the owner will need deeper pocket than he or she is likely to have starting out, and migration with a mid to large size database is no picnic.

I'm hopeful that Infusionsoft will work toward meeting the needs of a modern, point and click audience.

The connection point is perfect and simple to utilize. On initial feelings it seemed to be the re-brand from InfusionSoft was a move decent to keep things more straightforward.

The hunt is somewhat awkward. It's perfect on the off chance that you're looking through name, telephone number or email address, yet to look through anything more like custom fields requires going to a different page and tracking down that field. Would be perfect on the off chance that there was a choice to "search everything", or to add custom fields to the default search. Not exactly their shortcoming, but rather in light of the fact that we sell items in both Canada and the US in 2 distinct monetary standards, we can't utilize their requesting structures. At the point when you leave it inactive, as opposed to timing out smoothly, you lose any unsaved data. I know that is even more a "my work process, why in the world aren't you saving your work" issue, yet entirely it's actually irritating. Crusade manufacturer doesn't work in Firefox, so I'm compelled to involve Chrome for that.