---
description: Gedetailleerde beoordelingen over Mailchimp: functies, prijzen, gebruiksgemak en scores. Met een duidelijk overzicht van de plus- en minpunten. Vergelijk Mailchimp met soortgelijke producten dankzij GetApp België.
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title: Mailchimp reviews, prijzen en scores | GetApp België 2026
---

Breadcrumb: [Startpagina](/) > [E-mail programma's](/directory/306/email-management/software) > [Mailchimp](/software/8268/mailchimp)

# Mailchimp

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> MailChimp is een platform voor marketing automation waarmee gebruikers e-mail en reclamecampagnes kunnen opstellen, verzenden en analyseren met e-mailsjablonen, bestemmingspagina's en een mobiele app.
> 
> Oordeel: score van **4.5/5** door 17662 gebruikers. Hoge score voor **Waarschijnlijkheid van aanbeveling**.

-----

## Snelle statistieken en scores

| Metriek | Beoordelen | Details |
| **In totaal** | **4.5/5** | 17662 Reviews |
| Gebruiksgemak | 4.4/5 | Gebaseerd op alle reviews |
| Klantenondersteuning | 4.2/5 | Gebaseerd op alle reviews |
| Prijs-kwaliteitverhouding | 4.4/5 | Gebaseerd op alle reviews |
| Functies | 4.4/5 | Gebaseerd op alle reviews |
| Aanbevelingspercentage | 80% | (8/10 Waarschijnlijkheid van aanbeveling) |

## Over de leverancier

- **Bedrijf**: Intuit
- **Opgericht**: 1983

## Commerciële context

- **Beginprijs**: US$ 13,00
- **Prijsmodel**:  (Gratis versie beschikbaar) (Gratis proefversie)
- **Doelgroep**: Zelfstandig ondernemer, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+
- **Implementatie en platforms**: Cloud, SaaS, Web, Mac (desktop), Windows (desktop), Android (mobiel), iPhone (mobiel), iPad (mobiel)
- **Ondersteunde talen**: Duits, Engels, Frans, Italiaans, Portugees, Spaans
- **Beschikbare landen**: Australië, Brazilië, Canada, Duitsland, Frankrijk, India, Italië, Portugal, Singapore, Spanje, Verenigd Koninkrijk, Verenigde Staten

## Functies

- A/B Testing
- AI/machine learning
- API
- Aanbevelingen
- Aanpasbare CTA's
- Aanpasbare branding
- Aanpasbare formulieren
- Aanpasbare rapporten
- Aanpasbare sjablonen
- Aanpasbare velden
- Abonneebeheer
- Abonnementsbeheer
- Activiteiten volgen
- Activiteitendashboard
- Afbeeldingenbibliotheek
- Afgebroken verkoopproces herstellen
- Afmeldingendatabase
- Afspraakplanning
- Antwoordbeheer
- Archiveren en retentie

## Integraties (210 in totaal)

- 123FormBuilder
- 40Nuggets
- AWeber
- Accelo
- Accumulus
- ActiveCampaign
- Acuity Scheduling
- AdRoll
- Administrate Training Management
- Adobe Commerce
- Agile CRM
- Aircall
- Airtable
- AlertBot
- AllClients

... en 195 meer integraties

## Ondersteuningsopties

- E-mail/helpdesk
- Veelgestelde vragen/forum
- Kennisbank
- Telefonische ondersteuning
- 24/7 (contact met medewerker)
- Chatten

## Categorie

- [E-mail programma's](https://www.getapp.be/directory/306/email-management/software)

## Gerelateerde categorieën

- [E-mail programma's](https://www.getapp.be/directory/306/email-management/software)
- [E-mail marketing software](https://www.getapp.be/directory/307/email-marketing/software)
- [Marketing automation software](https://www.getapp.be/directory/308/marketing-automation/software)
- [All-in-One Marketing Platform Software](https://www.getapp.be/directory/310/online-marketing/software)
- [CRM-systemen voor MKB](https://www.getapp.be/directory/4959/small-business-crm/software)

## Alternatieven

1. [HubSpot Marketing Hub](https://www.getapp.be/software/20444/hubspot-marketing) — 4.5/5 (6249 reviews)
2. [Brevo](https://www.getapp.be/software/91466/brevo) — 4.6/5 (3505 reviews)
3. [ActiveCampaign](https://www.getapp.be/software/2348/activecampaign) — 4.6/5 (2568 reviews)
4. [MailerLite](https://www.getapp.be/software/10156/mailerlite) — 4.7/5 (2322 reviews)
5. [Constant Contact](https://www.getapp.be/software/90578/constant-contact) — 4.3/5 (2941 reviews)

## Reviews

### "Chimp Does the Heavy Lifting" — 4.0/5

> **Patrick** | *2 maart 2026* | Consumentendiensten | Aanbevelingsscore: 9.0/10
> 
> **Pluspunten**: The dashboard is really easy to use and the templates are pretty good.  One of the big plusses is mailchimp canva integration.  Pricing is reasonable for what you are getting. The mobile versions of the emails sometimes are different form on-screen.
> 
> **Minpunten**: There are WP integration security issues that have come up by my hosting provider.  While I keep all my software up-to-date, I have to keep scanning/repair software running in the background at all times. Sometimes verifying a website can be a process. An easier solution would be nice, ie: verifying website by email address only.
> 
> Very positive overall.  reliable, intuitive, and well-suited for what we do. So long as you don't create newsletters (as an example) that are overly long and have too much content, the ROI can be good. Drilling down on users is important to me to see who is clicking and reading what.

-----

### "Trustworthy platform for e-mail campaigns." — 5.0/5

> **Alexandre** | *26 juni 2026* | Informatietechnologie en -diensten | Aanbevelingsscore: 9.0/10
> 
> **Pluspunten**: We really like Mailchimp, because it makes email marketing so easy for our team at ApproTech. The contact management capabilities enable me to segment our customer base exactingly, which is critical in terms of personalizing the updates on our IT services. The tracking capabilities are a great feature, as I can track open rates and adjust campaigns accordingly. It is fairly priced for a mid-sized business and with the platform's scalability, we are well set for the future growth.
> 
> **Minpunten**: The UI is ok but can be a little crowded at times, particularly when dealing with larger lists or campaigns with multiple steps. Some experiments were necessary with the initial setup, since sometimes the documentation for more advanced features was not very clear. I have also observed that response times of the customer support vary, which can be a hassle when there is a time-sensitive issue to address.
> 
> For a business like ours, Mailchimp is a reliable software to handle and track e-mail campaigns. It is comprehensive on the basics of marketing and communication with clientele, and its analytics enable us to remain informed. There are some features that could be developed; however, it's a tool that has always been useful and is instrumental for a uniform and professional outreach.

-----

### "Great entry level email marketing platform but you are likely to out grow it and its expensive for what it is" — 3.0/5

> **Robert** | *23 april 2026* | Meubels | Aanbevelingsscore: 4.0/10
> 
> **Pluspunten**: Mail chip offers easy to use features and guides you through running email campaigns for new users. It really is a great easy access email platform. Very easy to use.
> 
> **Minpunten**: In my view Mailchip  tries to be all things to all people. As an ecommerce business we need more commercially centred email marketing tools. While Mailchimp has been a good servant to me it is expensive for what it is and a tad big brother telling you what you can and can't do and is overly intrusive regarding its abuse metrics when you are simply sending an email to previous customers about new ranges you are launching.
> 
> so / so but we have outgrown it now and looking to move away and use another platform. We use it to take sample requests and notofy customers when items are back in stock

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### "The marketing campaign expert that knows how to grow my audience" — 5.0/5

> **Avery** | *8 juni 2026* | Kunst en nijverheid | Aanbevelingsscore: 9.0/10
> 
> **Pluspunten**: When I wanted to step up my communication game, Mailchimp stood out as an obvious choice. What I love above all else is its drag-and-drop visual editor. Without having the slightest background in graphic design or HTML coding, I can design beautiful, professional newsletters that are perfectly adapted to smartphone screens. The automation tools are also incredibly effective: I set up an automated welcome email sequence for new subscribers, and the system works for me in the background. The detailed statistical reports allow me to see exactly who opened my message and what they clicked on.
> 
> **Minpunten**: The pricing structure has become my biggest nightmare. I find that the prices increase exponentially as soon as my contact list grows. The worst part is that Mailchimp includes unsubscribed or inactive contacts in the billing, forcing me to do a recurring and tedious manual cleanup to avoid paying for empty space. Additionally, by adding so many features over time (website creation, CRM, social media), the interface has become a bit bloated, and I sometimes get lost in the menus trying to find basic functions.
> 
> An immediate boost to my credibility and brand image. My emails look professional, which inspires trust, and segmenting my lists allows me to better understand my audience so I can send the right message at the right time.

-----

### "Excellent for focused e-mails." — 5.0/5

> **Andy** | *30 juli 2026* | Sportartikelen | Aanbevelingsscore: 9.0/10
> 
> **Pluspunten**: I like Mailchimp the best for making it easier for our sales team to handle our email marketing campaigns. We currently have more than one hundred clients in our database, and we're able to touch them based on past purchases, their area and how engaged they are on our communication, so we send them offers which are relevant to them. The reports are thorough and we are able to monitor open and click-throughs and automation of the follow up has saved us much manual effort.
> 
> **Minpunten**: Pricing may become an issue with our growing contact list. We've had to be careful not to remove inactive subscribers, because we don't want to go up to the higher tiers. Furthermore, although the interface is tidy, some features such as adjustments to e-mail templates may require a bit of research, and when you're in a campaign crunch, that's a pain.
> 
> We use mailchimp to have e-mail marketing handled with our sales strategy, and it's a good platform. It has helpful analytics and segmentation options that enable us to customize messages to leads and current prospects. Unfortunately, it is not cost-effective when you're growing as we do and using it for improving engagement and closing sales.

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