Jumplead

Pluspunten

Jumplead does about 90% of what the big boys do for a fraction of the cost. It is a great tool for small businesses. I like using the tag feature to create attributes for all types of contacts- US vs. Non-US, last opened email, product interest, etc. It tracks visitors to your site and notifies you if they visit or open an email.

Minpunten

It can run slow if you have a large database like we do. We'd like to use pop-up forms and those will be deployed in the next few months. There is a good work-around for it right now.

Pluspunten

Jumplead is very easy to use. The user interface is clean. It's easy to set up an automation. Jumplead also gives you a lot of insights about the prospects that are visiting your website. We found those insights highly meaningful for sales teams in a B2B context. The customer support is also great! It's very easy to reach someone at Jumplead and get effective support.

Minpunten

Jumplead doesn't offer the possibility to create an automation workflow with a drag-and-drop interface.

Pluspunten

This platform has all the features that you need to start content marketing with automation campaigns and is ideal for small to medium size enterprises. The database is part of the platform which can be a big attraction for smaller companies. The WISYWIG interface makes creating and reviewing responsive emails and landing pages easy to construct. The platform is excellent value for money and nicely scalable to accommodate growth. The best aspect however is the excellent customer support that is available from the team at Jumplead. Response times are always good and always really helpful and you get to speak to the people who run the business.

Minpunten

It's not really a fair criticism but having worked with other content market platforms, I sometimes find myself looking for a feature that doesn't exist and I have to remind myself of the price I'm paying compared to the much more expensive alternatives. That said when I've mentioned some new features to them, they usually have it in their upgrade plans.

Pluspunten

Jumplead feels like it has been built with a particular vision, and from the bottom up, so the different features work very well together by design. By comparison, other automation tools we use on behalf of clients, feel like they have been pieced together from different systems - which gives a disjointed experience.

That translates to a good UX and one that isn't burdened by over-complicated and potentially unnecessary features.

The support team are also very quick to respond and assist in dealing with queries. And the price point is great for the level of functionality.

Minpunten

It's hard to gripe about anything, given the features available for the price. But the one thing I feel it misses is the facility to send or track one to one emails sent via Outlook or G-Suite for example. That would allow Jumplead to punch even higher above its weight.

Pluspunten

The ability to see where people sit in our pipeline and be able to set tasks easily so that we can keep on top of people and keep communicating.

Minpunten

The navigation can be a bit clumsy and slow. But once you get in the habit of opening new windows each time the navigation is fine.