Over ActiveCampaign

Stuur gerichte campagnes, onderhoud je contacten en automatiseer je verkoop- en marketingprocessen.

ActiveCampaign is een intelligent platform dat het gemakkelijk maakt om marketing automation te benutten. Je kunt geavanceerde, geautomatiseerde marketingprocessen ontwerpen die tijd besparen en extra inkomsten voor je bedrijf genereren.

Je kunt een follow-up maken die zich aanpast aan het gedrag van je klanten, zodat je automatisch het perfecte bericht op het perfecte moment verstuurt. Door berichten te versturen die aansluiten bij de interesses van je klanten, raken ze meer betrokken en reageren ze sneller. Het resultaat is tevreden klanten en hogere conversies.

Je kunt prachtige e-mailcampagnes maken die converteren met de intuïtieve e-mailontwerper van ActiveCampaign. Alle e-mailsjablonen zijn volledig mobiel, zodat ze er geweldig uitzien op de mobiele telefoon of tablet van je klanten.

Je kunt de geïntegreerde verkoop-CRM gebruiken om je verkoopprocessen te automatiseren. Je bespaart tijd door repetitieve taken te automatiseren. Je blijft georganiseerd door taken automatisch te laten aanmaken als reactie op belangrijke gebeurtenissen, zoals het ontvangen van een e-mail van een contact met een open deal. Je kunt je e-mailaccount koppelen zodat e-mails van je contacten automatisch worden gekoppeld aan het dealgegeven. Zodat je alle informatie die je hebt, kunt consolideren en zo georganiseerd kunt blijven.

Ontdek waarom duizenden marketeers upgraden naar ActiveCampaign en hoe intelligente marketing- en verkoopprocessen je bedrijf kunnen helpen groeien.

Apparaten

Bedrijfsgrootte

K M G

Markten

Verenigde Staten van Amerika, Canada, Verenigd Koninkrijk, Australië, China en nog 3 andere, India, Japan, Duitsland

Ondersteunde talen

Chinees (Vereenvoudigd), Deens, Duits, Engels, Fins en nog 7 andere, Frans, Indonesisch, Italiaans, Nederlands, Portugees, Spaans, Turks

Afbeeldingen

Keep an eye on important business metrics from your account overview dashboard.
Easily design automated sequences that save time and generate sales with our intuitive, drag-and-drop workflow builder.
Create beautiful email campaigns using an elegant, drag-and-drop WYSIWYG editor.
Customer insight is organized and consolidated into contact records.
Pipeline view of the sales CRM
Nog 6 andere bekijken
ActiveCampaign-video
Schermopname van ActiveCampaign: Keep an eye on important business metrics from your account overview dashboard. Schermopname van ActiveCampaign: Easily design automated sequences that save time and generate sales with our intuitive, drag-and-drop workflow builder. Schermopname van ActiveCampaign: Create beautiful email campaigns using an elegant, drag-and-drop WYSIWYG editor. Schermopname van ActiveCampaign: Customer insight is organized and consolidated into contact records. Schermopname van ActiveCampaign: Pipeline view of the sales CRM

Functies

Totaal aantal functies van ActiveCampaign: 89

  • A/B-tests
  • API
  • Aangepaste velden
  • Aanpasbare branding
  • Aanpasbare sjablonen
  • Aanpasbare vragen
  • Abonnementsbeheer
  • Activiteiten volgen
  • Activiteitendashboard
  • Administratiebeheer
  • Afbeeldingenbibliotheek
  • Afmeldingendatabase
  • Automatische leaddistributie
  • Automatische meldingen
  • Autoresponders
  • Beheer van e-mailmarketing
  • Beheer van mailinglijsten
  • Beheer van prestaties op sociale media
  • Bezoekers bijhouden
  • Bezoekersbeheer
  • CRM-integratie
  • Campagneanalyse
  • Campagnebehee
  • Campagneplanning
  • Campagnesegmentering
  • Chatten
  • Contactenbeheer
  • Contactendatabase
  • Contactgeschiedenis
  • Contentbeheer
  • Demografische gegevensverzameling
  • Door gebeurtenissen geactiveerde acties
  • Drag & Drop-interface
  • Drip marketing
  • E-maildistributie
  • E-mailintegratie
  • E-mailmeldingen
  • E-mails bijhouden
  • E-mailsjablonen
  • Engagementanalyses
  • Formulierbeheer
  • Geautomatiseerde planning
  • Gebeurtenissen volgen
  • Gegevens filteren
  • Gegevens importeren
  • Gegevens importeren en exporteren
  • Geolocatie
  • Heatmap
  • Instant Messaging
  • Integratie van derden
  • Integratie van sociale media
  • Klantendatabase
  • Klantensegmenten
  • Klantgeschiedenis
  • Klikken bijhouden
  • Lead nurturing
  • Leaddistributie
  • Leads beheren
  • Leads vastleggen
  • Leadscoring
  • Locatie bijhouden
  • Markeren
  • Marketing via meerdere kanalen
  • Meerdere gebruikersaccounts
  • Mobiele integratie
  • Mobiele waarschuwingen
  • Multi-onderneming
  • Nieuwsbrievenbeheer
  • Ontwerpbeheer
  • Op regels gebaseerde workflow
  • Pipelinebeheer
  • Pipelinerapporten
  • Prestatierapporten
  • Previewfunctionaliteit
  • Rapportage en statistieken
  • Realtime analyse
  • Realtime controle
  • Realtime gegevens
  • Realtime meldingen
  • Realtime rapportage
  • SMS-marketingbeheer
  • Sjabloonbeheer
  • Sms-intgratie
  • Taakbeheer
  • Verkooprapportage
  • Volgen van gedrag
  • Webformulieren
  • Website-integratie
  • eCommerce-integratie

Alternatieven

emfluence

4,7
#1 alternatief voor ActiveCampaign
Het emfluence Marketing Platform is een platform voor e-mailmarketing, management binnen social media, enquêtetool,...

Mailchimp

4,5
#2 alternatief voor ActiveCampaign
MailChimp is een platform voor marketing automation waarmee gebruikers e-mail en reclamecampagnes kunnen opstellen,...

SharpSpring

4,5
#3 alternatief voor ActiveCampaign
SharpSpring, een betaalbaar alternatief voor marketing automation voor HubSpot en Marketo, is gespecialiseerd in het...

MailerLite

4,5
#4 alternatief voor ActiveCampaign
MailerLite is een e-mailmarketingoplossing die tools biedt voor aanpasbare e-mailopbouw, -automatisering, het aanmaken...

Reviews

Totaalscore

4,6 /5
(1.113)
Prijs-kwaliteitverhouding
4,5/5
Functies
4,5/5
Gebruiksgemak
4,3/5
Klantenondersteuning
4,5/5

Heb je ActiveCampaign al?

Softwarekopers hebben je hulp nodig! Productreviews helpen anderen om goede beslissingen te nemen.

Schrijf een review!
5 van 1.113 worden weergegeven
Néstor M.
Totaalscore
  • Sector: Marketing en reclame
  • Bedrijfsgrootte: Zelfstandig ondernemer
  • Dagelijks 2+ jaar lang gebruikt
  • Bron van de reviewer

Totaalscore

  • Prijs-kwaliteitverhouding
  • Gebruiksgemak
  • Klantenondersteuning
  • Waarschijnlijkheid van aanbeveling 10.0 /10

This guys know how to do things the right way

Beoordeeld op 6/9/2019

Let me say it clearly: A-W-E-S-O-M-E

Trust me, they are the "real deal".

Let me say it clearly: A-W-E-S-O-M-E

Trust me, they are the "real deal".

Pluspunten

Instead of boring the hell out of you making a long list of all the things I like about AC, I would resume them in just 3 "little" things I care of:

- Reputation: They REALLY care about sender reputation. And, you know... an email that doesn´t get to my suscribers is like loosing money out of my pocket. So, I´me really happy the way they´re handling things on this department

- Ease of use + functionalities: Most other services only offer one of them things. But I want them all. AC covers all my needs regarding this issues (and I´m a choosy guy, you know).

- It´s scalable!: This is a biggy. As your businees grows, you´ll have a new set of needs when it comes to automation. AC scales as your business thrives so you don´t have to switch companies never again.

Minpunten

I´m a Spanish user and would love a full Spanish translation (at the moment we hace a partial translation) for Spanish users.

Millie B.
Totaalscore
  • Sector: Informatietechnologie en -diensten
  • Bedrijfsgrootte: 11-50 werknemers
  • Dagelijks 2+ jaar lang gebruikt
  • Bron van de reviewer

Totaalscore

  • Prijs-kwaliteitverhouding
  • Gebruiksgemak
  • Klantenondersteuning
  • Waarschijnlijkheid van aanbeveling 7.0 /10

A good all-rounder

Beoordeeld op 13/10/2020

Active Campaign is our one stop hub for our sales and marketing activity so we have an almost...

Active Campaign is our one stop hub for our sales and marketing activity so we have an almost global view of how our customers and and prospects are interacting with us - the exception is our help desk but I'm sure we could integrate that too if we really wanted to.

We use Active Campaign to track our:
- Sales team interactions - emails, including emails we send from our own inboxes, tasks and follow up tasks, and call records - as long as we enter them!
- We use it to send and tracks all the newsletter/marketing interactions and all our automated emails for customers on free trials.
- We also track key interactions with our own product (though an integration we built ourselves) so the sales team have a quick reference to important behaviours.

Pluspunten

Moved to Active Campaign from Infusionsoft (2 years ago now, before they changed their name) and we were very satisfied at that particular time that Active Campaign was the superior product.

Good marketing and automation tools - which have also had a lot of investment and attention in the two years we've been using Active Campaign - as well as a solid CRM and lead/opportunity management dashboard.

We have the Enterprise Grade subscription which gives us access to a dedicated account manager. This was really useful in the first year and we had an excellent account manager at that time.

Minpunten

Active Campaign have really focused in recent years on the live / real time behaviour tools and giving users the ability to build extremely complex automations. For us though, we would prefer a bit more focus on improving the CRM and things that make contact and lead management easier - such as the ability to add follow up tasks from the (otherwise excellent) Gmail widget.

Mike C.
Totaalscore
  • Sector: E-learning
  • Bedrijfsgrootte: Zelfstandig ondernemer
  • Wekelijks 2+ jaar lang gebruikt
  • Bron van de reviewer

Totaalscore

  • Prijs-kwaliteitverhouding
  • Gebruiksgemak
  • Klantenondersteuning
  • Waarschijnlijkheid van aanbeveling 7.0 /10

Best of its kind but getting complacent on the basics

Beoordeeld op 10/1/2021

I was a huge advocate for AC early on. Now, I temper that because of my frustrations. If they...

I was a huge advocate for AC early on. Now, I temper that because of my frustrations. If they listen to their users more and get down to fixing the basics that are way outdated, they can soon get back to a full 5* experience. But for now, I would say try it out carefully. If you don't need the capabilities that distinguish it from the likes of MailChimp, it probably is not worth the annoying hassles.

Pluspunten

This is high-end marketing automation at mid-market pricing. If you want to automate marketing to a high-degree and with great sophistication, AC allows you to do nearly anything - yet at a price point similar to email marketing tools with little or no automation. That's why I chose Active Campaign and why I stick with it.

Minpunten

For all of its technical sophistication, there are a few weak points around basics. Its email creation interface feels dated and the handling of image assets is clunky and horrid. Creating restore points and undo is flaky and unreliable. And what makes all this so bad is that users have logged these points for several years as top requests and AC has not addressed them. Instead they add fancy functionality. The basics of everyday use matter and the experience spoils the software for me.

Geverifieerde reviewer
Totaalscore
  • Sector: Marketing en reclame
  • Bedrijfsgrootte: Zelfstandig ondernemer
  • Dagelijks 2+ jaar lang gebruikt
  • Bron van de reviewer

Totaalscore

  • Prijs-kwaliteitverhouding
  • Gebruiksgemak
  • Klantenondersteuning
  • Waarschijnlijkheid van aanbeveling 0.0 /10

Strong Automation System & Ecomm DataLayer, Weak Support and Long Standing Bugs

Beoordeeld op 4/9/2017

Pluspunten

Activecampaign sets the bar for building automations, with great sorting and filtering features including customer records, tags, lists, conditional rules/routing, e-commerce data such as purchases, crm pipelines and even a custom event layer. We have created very complex integrations for dozens of businesses ranging from E-Commerce stores, to Gyms to local businesses.

It's really simple to learn and use, and powerful enough to tackle even the most complex business processes. This includes in-store purchases on a POS to sending out emails or automation's based on purchases or LTV. It also supports multiple E-Commerce platforms natively, but be aware those features are nearly 4x the price to unlock after the trial.

Minpunten

After months of issues that resulted in one of our clients losing an excess of $40,000 in revenue, we can no longer recommend activecampaign. Poor support was to blame for this issue, with it being impossible to get someone on a call even though we pay 6 figures a year for service.

Activecampaign is growing really really fast. Because of this, They have pretty terrible support and there are also long-standing bugs that they seem to have no intention to fix. For instance, the system is supposed to generate previews for each automation's email steps and in various other places, but instance shows a broken image. We have inquired about this to the support to be told they are aware it's been broken for over a year and have no ETA or intention on repairing it. We have this problem on all our client's accounts(dozens), and it's a serious issue with UI/UX but they don't seem to care.

There are also some major logic issues, such as if you filter an automation to show anyone with 0 purchases, it doesn't work. We also inquired about this but got another non-response...

So basically, where it works, it works well but there are a few major issues and they don't seem intent on repairing them, even though they are steady releasing more features to add to their pricing tiers. Overall, it's hard to find another system that provides the ease of use, features, and value of activecampaign but the support and existing bugs are a nasty/necessary compromise.

David B.
Totaalscore
  • Sector: Professionele training en coaching
  • Bedrijfsgrootte: 2-10 werknemers
  • Maandelijks 2+ jaar lang gebruikt
  • Bron van de reviewer

Totaalscore

  • Prijs-kwaliteitverhouding
  • Gebruiksgemak
  • Klantenondersteuning
  • Waarschijnlijkheid van aanbeveling 10.0 /10

If I had to recommend a single email marketing and automation tool, it's AC

Beoordeeld op 14/12/2020

AC has helped my business and clients alike in being able to seamlessly create email marketing...

AC has helped my business and clients alike in being able to seamlessly create email marketing campaigns regularly. In addition, the automation features are helpful to be able to tag specific contacts, start/end automated email series, and so on. There are limitless possibilities, without a *need* to use every feature to make it worthwhile.

Pluspunten

AC provides the best combination of possibilities (features), user experience (ease of use), and pricing (it's affordable!).

Minpunten

There are situations when you may want a tool that is at the "enterprise" level (e.g., Salesforce) that may provide more options and span more actual product lines. I think it's very situational. But for specifically email marketing and marketing automation for small to mid-sized businesses, AC almost always is a more desirable fit than other platforms considered (e.g., more opportunity provided than MailChimp, all-around better than the terrible system that is ConstantContact, etc).

5 van 1.113 worden weergegeven Lees alle reviews

ActiveCampaign - Veelgestelde vragen

Hieronder zie je enkele veelgestelde vragen over ActiveCampaign.

ActiveCampaign kent de volgende prijsmodellen:

  • Vanaf: US$ 9,00/maand
  • Prijsmodel: Abonnement
  • Gratis proef: Beschikbaar

We hebben geen informatie over functies van ActiveCampaign

ActiveCampaign heeft de volgende typische klanten:

Klein bedrijf, Grote ondernemingen, Openbare diensten, Non-profit, Freelancers, Middelgroot bedrijf

ActiveCampaign ondersteunt de volgende talen:

Chinees (Vereenvoudigd), Deens, Duits, Engels, Fins, Frans, Indonesisch, Italiaans, Nederlands, Portugees, Spaans, Turks

ActiveCampaign ondersteunt de volgende apparaten:

Android, iPhone, iPad

ActiveCampaign kan worden geïntegreerd met de volgende toepassingen:

Bitium, Capsule, Instapage, LiveChat, Nimble, OnePageCRM, Pipeliner CRM, Survicate, WorkBook, Zendesk

ActiveCampaign biedt de volgende ondersteuningsopties:

Veelgestelde vragen, Forum, Kennisbank, Online ondersteuning, Telefonische ondersteuning, Video-instructies

Gerelateerde categorieën

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