Over HubSpot Marketing Hub

HubSpot is een schaalbaar, alles-in-één marketingplatform dat een breed scala aan functies en mogelijkheden omvat. De software kan worden gebruikt voor het uitvoeren, volgen en meten van alle online marketingactiviteiten zoals bloggen, e-mailmarketing en sociale mediamarketing. HubSpot Marketing kan ook worden gebruikt om bestemmingspagina's en oproepen tot actie te creëren en gebruikers SEO-tips te bieden terwijl ze typen.

Verder fungeert HubSpot Marketing als een Content Management System waarmee gebruikers hun websitecontent kunnen bijwerken, deze optimaliseren voor zoeken en aanpassen voor mobiel gebruik. Met de Smart Content-tool van HubSpot Marketing kunnen gebruikers hun website zelfs voor elke bezoeker personaliseren.

Prijzen vanaf:

US$ 50,00/maand

  • Gratis versie
  • Gratis proef
  • Abonnement

Klanten

  • Freelancers
  • Kleine bedrijven (2-50)
  • Middelgrote bedrijven (51-500)
  • Grote ondernemingen (500 en meer)

Implementatie

  • Cloudgebaseerd
  • On-premise

Markten

Australië, België, Brazilië, Canada, China en nog 19 andere

Ondersteunde talen

Duits, Engels, Frans, Japans, Portugees en nog 1 andere

Prijzen vanaf:

US$ 50,00/maand

  • Gratis versie
  • Gratis proef
  • Abonnement

Afbeeldingen

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Functies

Totaal aantal functies van HubSpot Marketing Hub: 105

  • A/B-tests
  • API
  • Aanpasbare CTA's
  • Aanpasbare formulieren
  • Aanpasbare sjablonen
  • Abonneebeheer
  • Activiteitendashboard
  • Afbeeldingenbibliotheek
  • Auditbeheer
  • Autoresponders
  • Beheer van e-mailcampagnes
  • Beheer van meerdere accounts
  • Beheer van prestaties op sociale media
  • Bestanden delen
  • Bestemmingspagina's en webformulieren
  • Bewaking van sociale media
  • CAN SPAM-compliance
  • CRM
  • Campagneanalytics
  • Campagnebeheer
  • Campagneplanning
  • Campagneplanning
  • Campagnesegmentering
  • Campaign tracking
  • Concurrentieanalyse
  • Contactenbeheer
  • Contactendatabase
  • Contentbeheer
  • Contentbibliotheek
  • Conversies bijhouden
  • Dashboard
  • Door gebeurtenissen geactiveerde acties
  • Drip -campagnes
  • Dynamische inhoud
  • E-mailbeheer
  • E-mailmarketing
  • E-mails bijhouden
  • E-mailsjablonen
  • Formuliergenerator
  • Geautomatiseerd publiceren
  • Gebruikersbeheer
  • Gegevens importeren en exporteren
  • Gegevensverzameling via meerdere kanalen
  • Integratie met Google Analytics
  • Integratie van leaddatabase
  • Integratie van sociale media
  • Integraties van derden
  • Kalenderbeheer
  • Klantenonderzoeken
  • Klantensegmenten
  • Klikken bijhouden
  • Koppelingsbeheer
  • Lead nurturing
  • Leaddistributie
  • Leadkwalificatie
  • Leads beheren
  • Leads genereren
  • Leads vastleggen
  • Leadsegmentering
  • Lijstbeheer
  • Maatwerk
  • Markeren
  • Marketing via meerdere kanalen
  • Marketingautomatisering
  • Meerdere campagnes
  • Multi-channel attribution
  • Multivariaat testen
  • Op rollen gebaseerde toestemmingen
  • Optimalisatie van conversiepercentages
  • Pipelinebeheer
  • Postbeheer
  • Postplanning
  • Prestatiemeetwaarden
  • Publicatieopties
  • ROI bijhouden
  • Rapportage en analyse
  • Rapportage en statistieken
  • Realtime bewerken
  • Responsief
  • SEO-beheer
  • Samenwerkingstools
  • Segmentering
  • Sjabloonbeheer
  • Slepen en neerzetten
  • Social advertising
  • Social marketing
  • Sociale promotie
  • Spamblokkering
  • Tools voor exploratie
  • Tools voor onderzoek naar trefwoorden
  • Trefwoorden bijhouden
  • Verificatie/validatie van leads
  • Visuele analyse
  • Voor mkb-bedrijven
  • Voor mobiel geoptimaliseerde e-mails
  • WYSIWYG-editor
  • Waarschuwingen/Meldingen
  • Webformulieren
  • Websiteanalyse
  • Websitebeheer
  • Websitebezoekers bijhouden
  • Webverkeerrapportage
  • Zoeken/filteren
  • Zoekmachinemarketing
  • Zoekwoordposities bijhouden

Alternatieven

monday.com

4,6
#1 alternatief voor HubSpot Marketing Hub
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Salesforce Marketing Cloud Account Engagement

4,1
#2 alternatief voor HubSpot Marketing Hub
Pardot van Salesforce is een oplossing voor marketing automation die is ontworpen om de kloof tussen verkoop- en...

Wix

4,4
#3 alternatief voor HubSpot Marketing Hub
Wix is een platform voor website-ontwerp en -publicatie dat gebruikers helpt professionele websites te creëren precies...

Salesforce Service Cloud

4,4
#4 alternatief voor HubSpot Marketing Hub
Ondersteuning van elke klant. Altijd. Overal. Bereik je klanten op elk moment en waar ze ook zijn. Lever service op...

Reviews

Totaalscore

4,5 /5
(5.472)
Prijs-kwaliteitverhouding
4,2/5
Functies
4,4/5
Gebruiksgemak
4,3/5
Klantenondersteuning
4,4/5

Heb je HubSpot Marketing Hub al?

Softwarekopers hebben je hulp nodig! Productreviews helpen anderen om goede beslissingen te nemen.

5 van 5.472 reviews worden weergegeven
Sean
Totaalscore
  • Sector: Computersoftware
  • Bedrijfsgrootte: 51-200 werknemers
  • Dagelijks 6-12 maanden lang gebruikt
  • Bron van de reviewer

Totaalscore

  • Prijs-kwaliteitverhouding
  • Gebruiksgemak
  • Klantenondersteuning
  • Waarschijnlijkheid van aanbeveling 8.0 /10

A platform with a soul— HubSpot keeps marketing human with products built on best practices

Beoordeeld op 2/8/2019

HubSpot is the best tool to use when learning marketing automation. Our marketing team uses HubSpot...

HubSpot is the best tool to use when learning marketing automation. Our marketing team uses HubSpot Enterprise for emails, forms, landing pages, web chat, and social scheduling. Our biggest pain point has been our third-party integration with our CRM-- we use Microsoft Dynamics 365. The more tools/features you're able to use in HubSpot, the more convenient (and powerful) it becomes as you really can benefit from having "everything you need in one place". But as companies grow, it gets harder and harder to maintain that vision. I wish we could take advantage of all of the HubSpot Enterprise features we pay for but too many of our existing tools overlap with them and that's where the importance of reliable integrations come into play.

Pluspunten

HubSpot has allowed us to streamline our marketing efforts so we can focus on what really matters. With We've been able to automates so many mundane processes that we used to do manually thanks to HubSpot workflows. HubSpot's ease of use also makes training and transferring ownership/management of the tool more efficient.

What I liked:
• Simple, intuitive fool-proof interface
• Great support and learning resources
• HubSpot Academy makes it easy to learn marketing automation
• Workflows look like they were designed by a kindergartener-- I love how simple they are to understand and build

Minpunten

Six months into using HubSpot we outgrew the "honeymoon phase" as we started running into limitations with the platform, mostly involving integrations with other tools we use. At the end of the day, HubSpot is phenomenal at what it does but has real limits to it's function and flexibility-- it doesn't scale comfortably to larger enterprise companies/databases. If HubSpot fits within the scope of your company's marketing needs, it's a delight to use. HubSpot is built by marketers for marketers and it's run by a very human company that injects soul and purpose into it's products.

Improvements I'd like to see:
• Better CRM function-- it was too limited for us to use
• Greater flexibility with reporting custom dashboards
• Ability to use spend/budget data from LinkedIn Ads connection
• Ability to A/B test automated emails without workaround

Overwogen alternatieven

Marketo Engage

Redenen om voor HubSpot Marketing Hub te kiezen

ClickDimensions is a marketing tool built on top of Microsoft Dynamics CRM, and that native integration is the best part. HubSpot is a marketing tool built on top of marketing best practices. Although both tools perform many of the same functions, getting from A to B is so much smoother with HubSpot's clean, simple interface. HubSpot's platform and available products are much more robust, but ClickDimensions is a better bang for your buck when it comes to the basic functionality-- that is, as long as you can find CRM-confident marketers who are willing to manage an intimidating (sometimes buggy) tool.

Redenen om over te stappen op HubSpot Marketing Hub

HubSpot was a better fit because of our smaller company and database size. We felt we should be able to make HubSpot work for several years before we as a company outgrow it's ability to scale.
Louisa
Totaalscore
  • Sector: Evenementenbureaus
  • Bedrijfsgrootte: 11-50 werknemers
  • Dagelijks 1+ jaar lang gebruikt
  • Bron van de reviewer

Totaalscore

  • Prijs-kwaliteitverhouding
  • Gebruiksgemak
  • Klantenondersteuning
  • Waarschijnlijkheid van aanbeveling 10.0 /10

Very happy with Hubspot Marketing

Beoordeeld op 18/1/2023

Pluspunten

We switched from another provider and it's day an night. Hubspot is very to use and to implement/integrate. I use it daily and it's a time saver and a great platform.Customer support is very reactive and helpful.

Minpunten

My only issue is with misst management. I wish I could bulk select contacts and select across pages (contacts don't stay checked when you go to another page within the list). Currently I have to select contacts one by one which takes too much time.

Shanaya
Totaalscore
  • Sector: Marketing en reclame
  • Bedrijfsgrootte: 11-50 werknemers
  • Dagelijks 1+ jaar lang gebruikt
  • Bron van de reviewer

Totaalscore

  • Prijs-kwaliteitverhouding
  • Gebruiksgemak
  • Klantenondersteuning
  • Waarschijnlijkheid van aanbeveling 9.0 /10

Powerful Marketing Tool with great features

Beoordeeld op 28/2/2023

Automated marketing and access to all social accounts in HubSpot saves lots of time and increases...

Automated marketing and access to all social accounts in HubSpot saves lots of time and increases productivity.

Pluspunten

It has so many add-ons which increase its functionality. It helps in creating a personalized and automated marketing campaign. Using this, we can track all the marketing activities and manage all social accounts under one plateform.

Minpunten

Its professional and enterprise subscription is too costly. Its custom reporting does not respond sometimes. Also, its customer support is poor other than that, it is better than its competitors.

Beatriz
Totaalscore
  • Anders 6-12 maanden lang gebruikt
  • Bron van de reviewer

Totaalscore

  • Prijs-kwaliteitverhouding
  • Gebruiksgemak
  • Klantenondersteuning
  • Waarschijnlijkheid van aanbeveling 7.0 /10

With HubSpot I simplified my marketing strategy and unified my team, tools and data in one...

Beoordeeld op 17/4/2018

Answering some messages, sending welcome messages, or being able to send certain emails can be very...

Answering some messages, sending welcome messages, or being able to send certain emails can be very time consuming and tiring if done manually. In fact, in cases where the volume of users is too large, it could be impossible. The best solution to these problems is using HubSpot

Pluspunten

With the automation of marketing, we rely on the behavior to customize emails, content and offers.
Automate email campaigns to help our prospects move through the funnel and generate more qualified sales opportunities.

It also creates extraordinary emails without having to modify codes. You choose between a dozen activations, conditions and actions to send the appropriate emails to the right sales opportunities at the right time.

But the best thing of all is that each workflow that it generates can be linked to a clear objective, so that we will always know if our emails work correctly. Also, because workflows are part of the fully integrated marketing platform, it also has the tools to grow and replenish our database as contacts leave the list naturally over time.

Minpunten

The marketing aumatixación can become a complex process apart from the economic expense generated by its use. Also when there are so many tools we run the risk of focusing on paying attention to one and leaving out many automated marketing opportunities and we would be paying for functions that we do not use.
In addition, all the tools for automated marketing have their fundamental basis in the segmentation of leads, and their function is to gather information about these users in order to deliver certain content.
And the problem with this is that often this information is not always accurate enough and could lead us to deliver content to unsuitable people at the wrong time and, then, not get anything to help us, or the client in his decision-making or the brand in its growth.

Antwoord van HubSpot

Hello Beatriz!

Thank you for taking the time to write this thorough review - we really appreciate your feedback!

I am really glad to hear that the platform has been helpful in unifying your marketing team's strategy, tools, and data in one place! It sounds like you are making great use of the Workflows tool to do business easier and faster!

As far as room for improvement - I'd love to dig in deeper to some of the specific issues you have been facing. Specifically, when you speak about your feeling that you may prioritizing certain tools within HubSpot while neglecting other ones - do you find this is something that happens often? Do you need to remind yourself to invest time in the other tools? Would it be helpful if HubSpot reminded you periodically about the other tools at your disposal or would this prove to be more annoying than helpful?

If you would like to continue the conversation, feel free to email me and we can keep talking!

Thank you again,
Carl

Geverifieerde reviewer
Totaalscore
  • Sector: Informatietechnologie en -diensten
  • Bedrijfsgrootte: 51-200 werknemers
  • Dagelijks 2+ jaar lang gebruikt
  • Bron van de reviewer

Totaalscore

  • Prijs-kwaliteitverhouding
  • Gebruiksgemak
  • Klantenondersteuning
  • Waarschijnlijkheid van aanbeveling 7.0 /10

One of the best in class CRM and marketing solution

Beoordeeld op 13/1/2023

Overall experience has been good because of easy to use interface and their knowledge base.

Overall experience has been good because of easy to use interface and their knowledge base.

Pluspunten

I love almost all features which Hubspot offers as almost all of these are ease to use/implement.Community support is there if you get stuck on anything which provides guidance in almost all your problem. I specifically would like to mention about the contact management part which is well managed, easy to access and very user friendly.

Minpunten

for this part I would like to mention that strategy behind deprecating use of API authentication. They recently deprecated API authentication method for their APIs and moved it to private apps for which finding right guidance for different technologies is quite a task and might need some serious efforts.

Overwogen alternatieven

ActiveCampaign en Asana

Redenen om over te stappen op HubSpot Marketing Hub

It provides lots of features which gives it additional advantage when a business is looking for marketing solution as on one platform they get solution for multiple problems.
5 van 5.472 worden weergegeven Lees alle reviews

HubSpot Marketing Hub - Veelgestelde vragen

Hieronder zie je enkele veelgestelde vragen over HubSpot Marketing Hub.

HubSpot Marketing Hub kent de volgende prijsmodellen:

  • Vanaf: US$ 50,00/maand
  • Prijsmodel: Gratis versie, Abonnement
  • Gratis proef: Beschikbaar

HubSpot Marketing Hub heeft de volgende typische klanten:

Zelfstandig ondernemer, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000

HubSpot Marketing Hub ondersteunt de volgende talen:

Duits, Engels, Frans, Japans, Portugees, Spaans

HubSpot Marketing Hub ondersteunt de volgende apparaten:

HubSpot Marketing Hub kan worden geïntegreerd met de volgende toepassingen:

AWeber, Accelo, Act!, ActiveDEMAND, Acuity Scheduling, AdRoll, Adobe Commerce, Aircall, Alchemer, AllClients, Apptivo, AskNicely, Atomic AI, Attribution, Automate.io, Azuqua, Batchbook, Bedrock Data, Benchmark Email, Bevy, BigCommerce, BigContacts, Bitrix24, BrightInfo, Brightcove, BuiltWith, Calendly, CallRail, Campaign Monitor, Capsule, Ceros, Chamaileon, ChannelMix, Chargebee, CircleLoop, ClearVoice, ClientPoint, Clio, CompanyHub, ConnectWise PSA, Constant Contact, Contactually, Copper, Creatio CRM, Cyfe, DataHero, Databox, Datanyze, Debitoor, Direct Mail, Dotdigital, Drift, Dropbox Business, Dropbox Sign, EASE, EZ Texting, Efficy CRM, Emma, Eventbrite, Forecast, FreshBooks, Freshsales, Front, FullContact, GetAccept, GetResponse, GetSiteControl, Gmail, GoTo Webinar, Google Calendar, Google Contacts, Google Drive, Google Forms, Gravity Forms, Groove, Grow, HelloSign CMS, Help Scout, Highrise, Hotjar, HubSpot CRM, HubSpot Sales Hub, Hustle, Infer, Insightly, Instapage, Intercom, Invoca, Join.Me, Jotform, Justuno, Keap, Kissmetrics, Kixie PowerCall, Klipfolio, Kommo, Kustomer, Lately, Lead Gen & CRM, LeadDyno, LeadGnome, LeadMaster, Leadcamp, Leadfeeder, Leadpages, LeadsBridge, Less Annoying CRM, LinkedIn for Business, LiveChat, LiveHelpNow, Livespace, Livestorm, Lucky Orange, MailUp, Mailchimp, MailerLite, ManyChat, Marketo Engage, Membrain, Meta for Business, Microsoft 365, Microsoft Excel, Microsoft Outlook, Missive, Mojo Helpdesk, Myphoner, NetSuite, Nimble, Nutshell, Olark, OnceHub, OnePageCRM, Operations Hub, Outgrow, Outreach, PandaDoc, PayPal, Paycove, PersistIQ, PhoneBurner, PhoneWagon, Pipedrive, Pipeline, Pipeliner CRM, Plannuh, Podio, PowToon, Privy, Propeller CRM, Proposify, Pure Chat, QuarterOne, QuickBooks Online Advanced, Quuu Promote, Qwilr, RESULTS.com, Recurly, Robly, Sage Business Cloud, SalesSeek, Salesflare, Salesforce Marketing Cloud, Salesforce Marketing Cloud Account Engagement, SalesforceIQ, Salesmate, Semrush, SendGrid, Sendinblue, Shopify, Sigstr, Skyvia, Slack, Slemma, SlideShare, Smartling, SnapApp, SnapEngage, Stitch, Stripe, SugarCRM, Sumo, Surfe, SurveyMonkey, Survicate, TIBCO Scribe Online, TINT, Taboola, Teamgate, Teamleader, Teamwork, Teamwork Desk, Toky, TractionNext, Tray.io, Trello, Trujay, Typeform, Uberflip, Unbounce, Vidyard, Viewbix, Vtiger CRM, Webflow, Weclapp, Wishpond, Wistia, WooCommerce, Woopra, WordPress, Workbooks, WorkflowMax, Workplace from Meta, Wrike, Wufoo, Xero, YouCanBook.me, Zapier, ZenDesk Chat, Zendesk Sell, Zendesk Suite, Zoho Analytics, Zoho Books, Zoho CRM, Zoho Forms, Zoho Invoice, Zoho Recruit, Zoom Meetings, dotloop, inboundli, monday.com, noCRM.io

HubSpot Marketing Hub biedt de volgende ondersteuningsopties:

E-mail/helpdesk, Veelgestelde vragen/forum, Kennisbank, Telefonische ondersteuning, 24/7 (contact met medewerker), Chatten

Gerelateerde categorieën

Bekijk alle softwarecategorieën die gevonden zijn voor HubSpot Marketing Hub.