Adestra - Overzicht
Wat is Adestra?
Adestra is a web-based email marketing solution for small and medium-sized businesses which helps users manage their email marketing campaigns. The configurable platform allows users to control the communication and interaction with their customers through emails or texts. Adestra offers multiple account configurations, allowing users to create and manage email marketing campaigns for several brands at once. The launch calendar provides insight into past and future campaign launches, and content previews enable the reviewing of template emails in context. Adestra’s email editor utilizes modular templates for HTML-free email creation, and lets users quickly create personalized email campaigns which can be tested to maximize impact with different audiences. Adestra allows users to publish their campaigns or specific content across social media for a multi-channel marketing approach. Conditional content enables the targeting of email campaigns to increase conversion, and Adestra provides users with a range of filters for data segmentation. Users can analyze their marketing campaigns with social sharing reports, email open data with geo-tracking, heatmaps, device reporting, and benchmarking. Adestra offers reporting at the launch, campaign, project, workspace, and account level.Adestra - Overzicht
Prijzen
Prijsopties
Contact Adestra for pricing information.
Adestra - Functies
Screenshots
Adestra reviews
Adestra reviews
Highly Functional but not User Friendly
My overall experience with Adestra has been so/so. Because we are a company that deals with extreme large sets of data, I have seen the sophisticated things they can do that standard email marketing companies cannot. On the other hand, I have noticed that they do not offer a lot of the standard options that the other companies do not. I would only recommend Adestra to those that have very complicated things they are trying to do with their data/email and not someone looking for a user-friendly, standard email marketing tool.
Adestra has helped us become an award-winning business!
If you are looking to take your email marketing to the next level I would thoroughly recommend Adestra.
Top quality product and 1st class support
Through the APB, as well as, our own bespoke integrations using the Adestra API we have enabled clients to realise targeted 1st person marketing, taking them through nurture programmes and enabling our clients to provide their customer with relevant marketing. I really think that their USP is their customer support. When we don't want to bother our account manager with simple queries, we tend to get exceptionally quick support from the chat option from within the admin interface.
Adestra Speaks Our Language!
We are a small marketing agency and had previous bad experiences with email software companies who had baffled us with terminologies and always wanted to charge for everything. Adestra are so different, always on hand to help through their friendly customer support team and explaining in plain English how to fix a problem or improve our emails. We have a dedicated account manager who understands our business and our capabilities, she regularly sends us updates with relevant information on enhancements to the software or market information that might be useful to us or our clients. 10 out of 10 from us!
Adestra took us to the next level!
Making the switch to Adestra has opened up so many new opportunities for us. It’s alowed us to grow our clients businesses as well as our own l.
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Highly Functional but not User Friendly
Pluspunten
Adestra is great for email needs that are highly technical and sophisticated. They have resources available to manufacture customized processes specific to your needs. This is really useful for companies working with extremely large data sets coming from many different sources. Since they are a smaller company compared to some of the big name email marketing companies out there, they can also dedicate personal reps to each account. We have the personal emails/phone numbers of a couple email reps that we can reach out to at anytime and can expect to get a response from within a couple hours.
Minpunten
What I don't like too much about Adestra is that because it is so sophisticated, it is not very user friendly for the average person trying to do simple email marketing tasks. First off, it does not come with a simple template editor, the Adestra team creates templates for you based on what you tell them you want, and then you use those ones over and over. Secondly, the interface can be quite confusing for someone who is not already extremely comfortable with email marketing. It has been very difficult to train our employees to use it. Lastly, there are a lot of features that Adestra charges extra for, that tend to come complimentary with other email marketing softwares, such as automated reporting.
Adestra has helped us become an award-winning business!
If you are looking to take your email marketing to the next level I would thoroughly recommend Adestra.
Pluspunten
- Adestra is right to pride itself on it's customer service. The team are always helpful, keen to work with us to advance our email strategy and will do whatever they can to ensure the platform meets our requirements
- The new email editor has transformed our email marketing and saved us huge amounts of time
- Adestra partners with lots of other companies, meaning that the limits of what you can do in your email marketing is really only restricted by your own creativity (or budget!). If they do not have a feature that meets your requirements you can be sure that they are partnered with someone who does!
- Adestra is always exploring ways to improve the features of the platform allowing us to stay up to date with modern email trends
- The automation programme builder is invaluable, allowing us to really tailor and personalise the journey for each of our customers in an efficient way - it's so good that this year we won the 'Best use of technology for marketing an event' at Event Tech Live for campaigns built using the APB!
Minpunten
As with any technology platform there are a few little niggles and quirks but once you have an understanding of the platform it is incredibly user-friendly.
Top quality product and 1st class support
Through the APB, as well as, our own bespoke integrations using the Adestra API we have enabled clients to realise targeted 1st person marketing, taking them through nurture programmes and enabling our clients to provide their customer with relevant marketing. I really think that their USP is their customer support. When we don't want to bother our account manager with simple queries, we tend to get exceptionally quick support from the chat option from within the admin interface.
Pluspunten
We have partnered up with Adestra for many a year and recommend that our on-boarded clients use Adestra for their ESP requirements. We find the integration into our CRM is seamless and that the data that we need out, is also easy to pull. The Automated Programme Builder (APB) is an invaluable tool.
Minpunten
None to note of really. We feel that we would have the relevant channels to communicate any issues.
Adestra Speaks Our Language!
We are a small marketing agency and had previous bad experiences with email software companies who had baffled us with terminologies and always wanted to charge for everything. Adestra are so different, always on hand to help through their friendly customer support team and explaining in plain English how to fix a problem or improve our emails. We have a dedicated account manager who understands our business and our capabilities, she regularly sends us updates with relevant information on enhancements to the software or market information that might be useful to us or our clients. 10 out of 10 from us!
Pluspunten
The layout of the platform is easy to understand and after a short period of use it is easy to navigate, they are always improving it with handy add-ons. Our clients are very happy with the detailed reporting that Adestra provides and their overall service has helped us grow our online communications cost-effectively.
Minpunten
N/A - Adestra ticks all the boxes for us.
Adestra took us to the next level!
Making the switch to Adestra has opened up so many new opportunities for us. It’s alowed us to grow our clients businesses as well as our own l.
Pluspunten
Adestra gives us fine grain control over every aspect of our email marketing. Their customer service is second to none, there has never been an issue that they couldn’t deal with!
Minpunten
The UI was a little out dated when we first signed up - they’ve updated this now with a refreshing new approach.
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Prijzen van Adestra
Prijzen van Adestra
Contact Adestra for pricing information.
Contact Adestra for pricing information.
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Adestra - Functies
Adestra - Functies
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Categorieën
Categorieën
Video's en instructies
Video's en instructies
Aanvullende informatie voor Adestra
Aanvullende informatie voor Adestra
Voornaamste functies van Adestra
- Drip Campaigns
- Multi-Variate Testing
- Response Management
- Whitelisting / Blacklisting
Pluspunten
• The automation program builder allow users to visualize customer journeys and appropriately tailor content for optimized engagement.
• Users can manage email marketing schedules and view all past and future launches through the launch calendar.
• The visual email editor requires no HTML knowledge to build responsive email campaigns, and content previews allow users to view emails as recipients will see them.
• Cross-channel marketing enables publishing of content to social media, and point of sale techniques can be used to engage call center or direct mail follow-ups through automation programs.
• Contact and transactional data can be used to target marketing communications, and Adestra also offers a range of filter options for advanced data segmentation.
Adestra - Veelgestelde vragen
Adestra - Veelgestelde vragen
Hieronder zie je enkele veelgestelde vragen over Adestra.
V. Welke prijsmodellen heeft Adestra te bieden?
Adestra kent de volgende prijsmodellen:
Prijsmodel: Abonnement
Gratis proef: Niet beschikbaar
Contact Adestra for pricing information.
V. Wat zijn de voornaamste functies van Adestra?
Adestra biedt de volgende functies:
- Drip Campaigns
- Multi-Variate Testing
- Response Management
- Whitelisting / Blacklisting
V. Wat zijn de typische gebruikers van Adestra?
Adestra heeft de volgende typische klanten:
Grote ondernemingen, Middelgroot bedrijf, Non-profit, Openbare diensten
V. Welke talen worden door Adestra ondersteund?
Adestra ondersteunt de volgende talen:
Engels
V. Welke prijsmodellen heeft Adestra te bieden?
Adestra kent de volgende prijsmodellen:
Abonnement
V. Biedt Adestra ondersteuning voor mobiele apparaten?
We hebben geen informatie over apparaten die door Adestra worden ondersteund
V. Met welke andere apps kan Adestra worden geïntegreerd?
Adestra kan worden geïntegreerd met de volgende toepassingen:
Abacus, Barilliance, Drupal, Google Analytics, HubSpot Marketing, Litmus, Magento, Microsoft Dynamics CRM, Unbounce, Zapier
V. Welke mate van ondersteuning heeft Adestra te bieden?
Adestra biedt de volgende ondersteuningsopties:
Veelgestelde vragen, Forum, Online ondersteuning, Telefonische ondersteuning
My overall experience with Adestra has been so/so. Because we are a company that deals with extreme large sets of data, I have seen the sophisticated things they can do that standard email marketing companies cannot. On the other hand, I have noticed that they do not offer a lot of the standard options that the other companies do not. I would only recommend Adestra to those that have very complicated things they are trying to do with their data/email and not someone looking for a user-friendly, standard email marketing tool.