--- description: Gedetailleerde beoordelingen over Funnel: functies, prijzen, gebruiksgemak en scores. Met een duidelijk overzicht van de plus- en minpunten. Vergelijk Funnel met soortgelijke producten dankzij GetApp België. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Funnel reviews, prijzen en scores | GetApp België 2026 --- Breadcrumb: [Startpagina](/) > [Website analyse tools](/directory/109/web-analytics/software) > [Funnel](/software/101465/funnel) # Funnel Canonical: https://www.getapp.be/software/101465/funnel Pagina: 1 / 2\ Volgende: [Volgende pagina](https://www.getapp.be/software/101465/funnel?page=2) > Funnel haalt chaotische, geïsoleerde gegevens van meer dan 500 platforms en maakt ze automatisch bedrijfsklaar. Volledig geharmoniseerd, altijd toegankelijk en kan naar elke bestemming worden verzonden. > > Oordeel: score van **4.7/5** door 20 gebruikers. Hoge score voor **Waarschijnlijkheid van aanbeveling**. ----- ## Snelle statistieken en scores | Metriek | Beoordelen | Details | | **In totaal** | **4.7/5** | 20 Reviews | | Gebruiksgemak | 4.5/5 | Gebaseerd op alle reviews | | Klantenondersteuning | 4.6/5 | Gebaseerd op alle reviews | | Prijs-kwaliteitverhouding | 4.6/5 | Gebaseerd op alle reviews | | Functies | 4.5/5 | Gebaseerd op alle reviews | | Aanbevelingspercentage | 90% | (9/10 Waarschijnlijkheid van aanbeveling) | ## Over de leverancier - **Bedrijf**: Funnel - **Locatie**: Stockholm, Zweden - **Opgericht**: 2015 ## Commerciële context - **Beginprijs**: US$ 120,00 - **Prijsmodel**: (Gratis versie beschikbaar) (Gratis proefversie) - **Doelgroep**: Zelfstandig ondernemer, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+ - **Implementatie en platforms**: Cloud, SaaS, Web - **Ondersteunde talen**: Engels - **Beschikbare landen**: Afghanistan, Algerije, Amerikaans-Samoa, Amerikaanse Maagdeneilanden, Angola, Anguilla, Antigua en Barbuda, Argentinië, Armenië, Aruba, Australië, Azerbeidzjan, Bahama’s, Bahrein, Bangladesh, Barbados, België, Belize, Benin, Bermuda en 169 meer ## Functies - API - Aanpasbaar dashboard - Aanpasbare rapporten - Aanpasbare velden - Activiteitendashboard - Ad-hocaanvraag - Ad-hocanalyse - Ad-hocrapportage - Afstemmen en samenvoegen - Beheer van gegevensopslag - Belangrijke prestatie-indicatoren (Key Performance Indicators, KPI's) - CRM - Campagneanalytics - Campagnebeheer - Campaign tracking - Conversies bijhouden - Dashboard - Dashboards maken - Data warehouse software - Dataconnectors ## Integraties (13 in totaal) - AdRoll - Amazon Simple Storage Service (S3) - BigQuery - Google Ads - Google Analytics 360 - Google Cloud Storage - Google Data Studio - Google Sheets - HubSpot CRM - Microsoft Azure - Microsoft Power BI - Snowflake - Tableau ## Ondersteuningsopties - E-mail/helpdesk - Veelgestelde vragen/forum - Kennisbank - Telefonische ondersteuning - Chatten ## Categorie - [Website analyse tools](https://www.getapp.be/directory/109/web-analytics/software) ## Gerelateerde categorieën - [Website analyse tools](https://www.getapp.be/directory/109/web-analytics/software) - [Reclamebureau software](https://www.getapp.be/directory/299/advertising/software) - [BI-tools](https://www.getapp.be/directory/318/business-intelligence/software) - [Marketing analyse software](https://www.getapp.be/directory/602/marketing-analytics/software) - [Dashboard software](https://www.getapp.be/directory/586/reporting-dashboard/software) ## Alternatieven 1. [Tableau](https://www.getapp.be/software/90797/tableau) — 4.6/5 (2364 reviews) 2. [Adverity](https://www.getapp.be/software/109373/datatap) — 4.5/5 (26 reviews) 3. [Domo](https://www.getapp.be/software/91408/domo) — 4.3/5 (332 reviews) 4. [ClicData](https://www.getapp.be/software/103091/clicdata) — 4.6/5 (145 reviews) 5. [Looker](https://www.getapp.be/software/91545/looker) — 4.5/5 (287 reviews) ## Reviews ### "One of the best ETL on the market, worth its (high) cost" — 5.0/5 > **Guido** | *4 februari 2022* | Marketing en reclame | Aanbevelingsscore: 8.0/10 > > **Pluspunten**: Configuring it is straightforward: fast, easy, intuitive. It has a lot of connections (you can really import data from any marketing platform, CRM, service and export it to a lot of different destinations). > > **Minpunten**: As an ETL, the "E" and "L" parts are perfect, the "T" could be improved: there's no room for real transformation of the data (you can only perform easy tasks). Scheduling is not possible, which is quite annoying when you are developing business dashboards (and maybe you want you data updated every morning before the 9:30am meeting with the biggest stakeholders of the project). > > I created a BI dashboard for a client of my agency, extracting data from several marketing platforms (from the most common ones as Google and Facebook till more niche ones, used for affiliation marketing), Google Analytics and the client's orders management system to create a comprehensive dashboard highlighting the performance of every marketing channel and allowing to take actions in almost real time to correct the business outcomes. ----- ### "Funnel is one main success factor for our BI stack" — 5.0/5 > **Mark** | *17 juni 2020* | Telecommunicatie | Aanbevelingsscore: 10.0/10 > > **Pluspunten**: Simplicity for data integration, up to 2 hours data freshness, awesome support, reliability of software > > **Minpunten**: No standard connections to have sql databases (mysql, postgres, ms sql,...) as a data source, so focus on marketing data only. > > We don't waste our time for coding and maintaining python scripts for data integration. Dealing with API advertising data can be tricky and time consuming. Thanks to funnel our "time to report" is very fast, so our departments are always happy about or agility. ----- ### "A Reliable Foundation for Cross-Channel Marketing Data" — 4.0/5 > **Lukas** | *24 oktober 2026* | Marketing en reclame | Aanbevelingsscore: 7.0/10 > > **Pluspunten**: What I liked most about Funnel was how effectively it standardized marketing data before it reached our reporting environment. It helped normalize inconsistent campaign naming, currencies, and platform-specific metrics, thus giving us a cleaner foundation for evaluating the KPIs both the client and our channel-specific experts cared about. Its broad connector library also reduced manual exports and made onboarding additional platforms (Google Ads, LinkedIn, Microsoft Advertising, 6sense, TradeDesk, etc.) much less dependent on engineering resources. We initially used Funnel as the data pipeline feeding Looker, and after replacing Looker with Domo, Funnel continued serving the same complementary role. In both setups, Funnel handled the ingestion and preparation of the data, while the BI platform handled visualization and client-facing analysis. Although our agency has since moved away from Funnel, its ability to produce structured, analysis-ready marketing data was a major time-saver and remained its clearest strength. > > **Minpunten**: What I liked least about Funnel was that the pricing became harder to justify as our data sources and reporting needs expanded. We ultimately moved away from it to reduce costs by consolidating our reporting stack, but the platform itself remained effective and reliable. > > Overall, Funnel was a valuable part of our marketing data stack and substantially reduced the manual effort required to prepare cross-channel reporting. Its connectors and transformation rules helped reconcile inconsistent campaign naming, currencies, time zones, and platform metrics before the data reached our visualization tools. We originally paired Funnel with Looker and later retained it as the upstream data layer when we transitioned to Domo. In both environments, it provided a dependable foundation for analyzing a wide variety of digital marketing KPIs (ad spend, pacing, ROI as measured by CPA or ROAS, down-funnel conversions, etc.) across accounts. As our sources and reporting requirements expanded, however, the cost became more difficult to justify. We eventually moved away from Funnel as part of a broader effort to consolidate tools and lower expenses, but my overall experience with the platform was positive. ----- ### "Nice tool with immense contribution to day to day work" — 5.0/5 > **Ashish** | *8 april 2021* | Informatietechnologie en -diensten | Aanbevelingsscore: 10.0/10 > > **Pluspunten**: Besides what this tool does which is a great value addition, I like the way the tool has been designed with each component fitting logically and complementary to each other. The tool has been regularly updated to make it more user friendly and adding more connectors and features depending on the current trend. Tableau connector is really the top pick for me among the new features added. Knowledge base is good and the support team has been excellent in their quick response time and resolution time. > > **Minpunten**: Though Knowledge Base is good and covers the tool nicely but can be extended further. More commonly use data destinations can be added but with ease of use. > > Overall it has been fantastic to use Funnel and leave the load of the data collection to it and have ample analysis time for data. Highly recommended. ----- ### "Useful data integration tool" — 4.0/5 > **Geverifieerde reviewer** | *23 april 2019* | Financiële dienstverlening | Aanbevelingsscore: 9.0/10 > > **Pluspunten**: Has saved us many hours of data reconciliation and input without high cost . Implementation was quick and simple and has been pretty reliable since > > **Minpunten**: Although we receive notifications of individual errors on download sources - we didn't seem to receive notification when we had brief but complete outage on data > > Overall a very useful tool which has easily paid for itself in reduced manual data handling - flexible on data integration and reasonable functionality for reporting on process ----- Pagina: 1 / 2\ Volgende: [Volgende pagina](https://www.getapp.be/software/101465/funnel?page=2) ## Links - [Bekijk op GetApp](https://www.getapp.be/software/101465/funnel) ## Deze pagina is beschikbaar in de volgende talen | Locatie | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Gestructureerde gegevens