BenchmarkONE

I love Hatchbuck because it is fairly easy to use, but also has several different features and capapbilities.

Sometimes there is too much to process when it comes to all of the features, however, thesre are several articles and videos to help remedy that.

We were able to send large emails batches and weren't as restricted as other platforms. Easy to pull stats, reports, and data.

We had decent sending results, but towards the end of us using it as our primary email service our results were atrocious. We had a great sender reputation, great sending results, but horrid numbers. When we looked asked other businesses that used Hatchbuck they weren't having any issues and they were sending more emails that we were. We never got a good answer as to why and what was the problem.

I love the ease of creating email templates, especially with the new update, and being able to track their success as soon as they are sent out. I primarily use it for creating email campaigns and tracking contacts who click through. It's a very organized system with ways to easily find contacts and emails. While the older version definitely had some kinks, I think they did an awesome job with the update I've found it much more user-friendly. Also it is a bit pricey, but it is a CRM and email campaign creator/tracking tool so I think it's worth it.

Again, with the old version, the email building templates were difficult to use, especially compared to MailChimp. Much improvement has been made to make the process much easier. It was frustrating to have to create new templates since the old ones were rendered useless. Sometimes it's a bit hard to navigate through the system, looking for the exact data or rare thing you might need or filter you might want, the good thing is their support is outstanding and always there to help.

The application offers user-friendly graphical user interface. The customer service is very knowledgeable and responsive. Based on the actions of your contact, you can automate trigger emails and reminders. One of the best features is that you can see who all open your emails and the email marketing gets you know about what the users click on. You can track the progress of your campaigns and how well they were received. You can easily merge your contacts from your earlier CRMs. You can categorize the application for clients from several industries. The application does great contact management and is well integrated with social media.

It's quite difficult to get used to the email templates. the application, in comparison to other similar CRM systems, does not provide many plugins. Reporting capabilities and tags management require improvement. The absence of advanced features. It is very difficult to make edits or copy the campaigns.