Best List of Search Marketing Software Applications & Tools

Web CEO is cloud-based Search Engine Optimization (SEO) software with White-Label tools and reporting features for site owners, agencies and in-house teams

Botify is a search marketing analytics platform that helps organizations increase organic, social & mobile traffic and revenue through in-depth website analysis

Zarget is a new age website optimization software that lets you increase online conversions with ease - with an industry first Chrome plugin.

SE Ranking is a cloud-based SEO platform offering solutions for keyword position tracking, competitor analysis, backlink monitoring, website audits, and more

Nextopia is the #1 global provider of eCommerce site search and navigation solutions. Nextopia's search technology helps shoppers navigate eCommerce sites comfortably and confidently. Not only is Nextopia fully compatible with any eCommerce platform, but they have over 1,600 happy clients demonstrating their proven track record of helping eCommerce retailers. To sum it up, Nextopia dramatically improves retailers' most important metrics, such as sales and sales velocity, average order value, number of products per order and time on site.

eCommerce Site Search, Navigation and Personalization

SLI Systems is a website search and search marketing SaaS application that enables you to create custom search results based on preference and relevance. From the SLI Systems dashboard you can edit your search results on a desktop or on the go with the ability to view real-time reports on search trends and search suggestions. SLI Systems offers users a demo version and the search software is also available in English, Japanese and Portuguese. SLI Systems provides online technical and sales support, from initial inception to ongoing requests.

HubSpot's marketing software is an all-in-one platform for inbound marketing, combining content marketing, marketing automation, social media, analytics, & more

AdStage provides a single platform for cross-network PPC campaign creation, management, analytics, and reporting

PPC Automation & Management Software - For AdWords & Bing! adCore is a leading advertising technology platform, providing automated solutions for day-to-day Search Engine Marketing tasks. adCore is designed for in-house marketing professionals, freelancers and advertising agencies to scale your SEM activity and outperform your targets. Whether you’re building a brand, generating leads or managing online advertising for eCommerce adCore is fully customizable to fit any industry needs. Build dynamically updating campaigns & scale your activity to drive success. Easily build and manage dynamic campaigns for multiple search engines, automate your optimization and every day SEM activity and build your own reporting dashboard for client ready reports. Use adCore to create fully customizable reports and monitor campaign performance. Slice into data quickly, draw conclusions, and take action. Save time building the reports you need and share reports with clients and managers.

Pro Rank Tracker is a rank tracking & reporting system with which enterprises can check the ranking position of keywords, websites & videos easily

ReportGarden is a reporting & dashboards software that helps enterprise ad agencies prepare analysis & performance reports for improved client communication

Opteo is an AdWords management tool for freelancers & small to medium Digital Agencies which makes improvement suggestions backed by statistically relevant data

Storemapper adds a customizable store locator widget to any website with custom map themes, Facebook integration, and analytics capabilities

Amazon Cloud Search is a search marketing and content marketing software application that produces a list of search results based on keyword/keyterm relevance and your own ranking preference. The application results are controlled via the Amazon Cloud Search user dashboard and search widget can be embedded anywhere on your website. Amazon Cloud Search is free to set up and the operating costs are calculated based on the scale of searches. Amazon Cloud Search also offer forum and email support, along with completely scalable plans to expand along with your company.

OutMarket is a complete marketing automation software to manage and optimize social media, email campaigns, press releases, lead generation, & SEO.

Searchify is an embedded website search and search marketing application that allows you complete control over search results. The Searchify dashboard lets you create the most relevant search results and custom results so that you can promote specific product results to your website users. You can rank results based on relevance and sales performance along with suggested results based on keyword search and also smart searches - result suggestions based on the first letters of user searches.

Taveo is a powerful, easy to use click tracking and link management platform. We analyze and monitor links you publish throughout the web.

Kutenda's Internet marketing toolset focuses on key and proven online marketing techniques, all bundled together to help you generate leads, capture them, and automate follow-up until someone is ready to buy. Our comprehensive toolset consists of website creation and management, on-page SEO, email marketing, PPC management, local listing submission, social media scheduling, detailed reporting and more- all at an affordable rate.

ClickSweeper offers a full range of PPC management solutions to fit the varying requirements of both agencies and in-house online marketing managers. ClickSweeper provides a full range of bidding strategies so that you can select the one that best matches your business goals.

Website Rocket is a search engine optimization (SEO) solution which offers small businesses on-page SEO coaching, social media prompts, blog post ideas & more

Kenshoo is a digital marketing technology company that engineers premium solutions for search marketing, social media and online advertising. Kenshoo Enterpris gives advertisers and agencies the control, automation, and results needed to make better investment decisions across search marketing and online advertising.

Google AdWords lets you create ads that appear in Google search results for certain keywords in certain regions, driving more qualified traffic to your website.

AgencyAnalytics is an all-in-one SEO, PPC and social analytics dashboard and reporting solution for marketing agencies

Google Maps is a web-based service that enables users to find local businesses, view maps, get driving directions, and more

Ignitur is an advanced project management solution which equips online marketing professionals with the tools to plan, organize and analyze their projects

Enterprise Search by Swiftype allows your knowledge management team to find and access content across multiple cloud tools (Confluence, Zendesk, Salesforce, G Drive, etc), when and where they need it. Find and access your content, doc, files, in no time, with all the tools to improve your content discovery experience.

Marketing Miner is a data mining tool which provides SEO specialists & agencies with the tools for keyword analysis & search engine position measurement

RocketROI is a performance marketing & advertising optimization platform that helps startups and big brands to maximize their ROI from Google Adwords & Bing Ads

Hitwise® is a digital marketing and predictive analytics platform launched to give you in-depth insights into your digital marketing and website performances. By utilizing unique search engine marketing and optimization tools, Hitwise® provides you with key online audience metrics that prove valuable for retargeting campaigns and general online marketing / optimization.

Reportz is an automated reporting tool for digital marketing agencies that allows users to import, present & compare metrics from Google Analytics & Rank Ranger